Taco Bell, in partnership with Mountain Dew, is marking the 20th anniversary of Baja Blast by offering limited-edition Stanley Cup tumblers and several other promotions.
“For two decades, MTN DEW BAJA BLAST has been the favorite drink of our loyal fans. We are proud of how Taco Bell and Baja Blast have become a classic duo,” said Taylor Montgomery, Chief Marketing Officer of Taco Bell.
Starting August 13, Taco Bell will reward the first 100 members of its rewards program who participate through the Taco Bell app with a special tumbler. Additionally, the first 20 members to claim their tumbler will receive free Baja Blast drinks for a year.
Montgomery added, “We are excited to celebrate this milestone with our dedicated Baja fans and look forward to offering more great experiences, innovations, and rewards.”
Beginning September 3, Taco Bell will introduce Baja Blast Gelato, featuring the tropical lime flavor of Baja Blast. This new gelato is described as the perfect addition to any Taco Bell meal.
Customers can also enjoy a $1 medium Baja Blast fountain drink or a regular-sized Baja Blast Freeze daily from 2 to 5 p.m.