Hardee’s Shakes Up UAE’s Out-of-Home Ads with Crunchy Harditos

In the first week of July, Hardee’s launched an outdoor campaign across the UAE to promote its new Harditos. This campaign, following the successful Rizer campaign last June, aims to captivate passersby and leave them craving more.

The eye-catching visuals, displayed throughout Dubai, Sharjah, and Ajman, highlight the flavorful explosion of a juicy chicken fillet nestled between layers of crunchy Doritos and gooey cheese. Keep an eye out for the Harditos campaign as it takes over the Emirates, enticing everyone who passes by.