Chipotle‘s plan to hire 20,000 additional employees for the spring “burrito season” shows the company’s proactive approach to handling increased demand during its busiest time of year. Despite economic challenges like inflation and stagnant wages, the company has maintained strong customer interest in its premium offerings, such as burritos and bowls.
Their growth in revenue by 18.2% last year highlights the impact of popular menu items like the Chicken Al Pastor burrito bowl, showing that customers are still willing to dine out when the food is compelling. While there are concerns about future sales, especially with potential tariff-induced inflation, this hiring boost demonstrates that Chipotle is prepared to meet the demand head-on.
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