CHICAGO (NEXSTAR) — McDonald’s is set to make big changes to its menu in 2025, with the return of a fan-favorite item and the introduction of a new chicken offering.
In December, McDonald’s President Joe Erlinger confirmed to Good Morning America that Snack Wraps will be returning in 2025. The wraps, which feature chicken, lettuce, and cheese wrapped in a warm tortilla, were a popular menu item before being discontinued in 2016. While they can still be found internationally, the U.S. has been without them for several years.
Last week, McDonald’s CEO Chris Kempczinski hinted that chicken tenders will also make their debut this year. Speaking to investors, Kempczinski said, “This year, there is incredible energy for the return of Snack Wraps in the U.S., along with a few other markets. And the U.S. will also launch a new chicken strip offering.”
Kempczinski also noted that McDonald’s recent Chicken Big Mac launch helped the company boost its “chicken market share” in the U.S. and France.
When pressed for more details about the tenders and Snack Wraps, Kempczinski kept things vague, saying, “My U.S. team would kill me if I gave any more details about the when and the exact specifics of how we’re going to plan on doing that, but certainly expect that to come online later in the year.”
The Snack Wraps first appeared in 2006, and were followed by an Angus beef version. However, the original wrap was removed from menus in 2016 due to complaints that it took too long to prepare. While some individual franchises kept the Snack Wraps on their menus, they were removed from all U.S. locations by 2020. Since then, fans have campaigned for their return, with petitions, social media pushes, and even celebrity endorsements.
In 2023, McDonald’s teased an expanded chicken menu, including the McCrispy, which will roll out globally by 2025. This expansion will also include wraps and tenders, confirming that the company’s plans for new chicken options have been in the works for some time.
This announcement has further fueled excitement around McDonald’s upcoming chicken offerings, with fans eagerly awaiting the return of Snack Wraps and the debut of tenders later this year.
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