Pizza Hut has teamed up with Hidden Valley Ranch and football legend Eli Manning to celebrate the launch of Hidden Valley’s new Easy Squeeze bottle. The partnership introduces the Hidden Valley Ranch Signature Pizza, a pepperoni pizza autographed by Manning and encased in resin, alongside the innovative new squeeze bottle.
Melissa Friebe, Pizza Hut’s chief marketing officer, emphasized the excitement of the collaboration, saying, “Pizza Hut is always looking for innovative ways to bring excitement to the table. Partnering with Hidden Valley Ranch to celebrate their Easy Squeeze bottle is a perfect match. This experience brings these two icons together in a fun and memorable way, celebrating the passion fans have for both.”
As part of the promotion, Pizza Hut is offering a special giveaway. One lucky winner will receive the resin-encased Hidden Valley Ranch Signature Pizza, a year’s supply of Hidden Valley Ranch, and a year’s worth of Pizza Hut pizza. Ten additional winners will receive a year’s supply of Hidden Valley Ranch and a free pizza from Pizza Hut.
Ranch and football fans can enter the contest by visiting the promotional website starting today, with entries accepted until the Super Bowl kickoff on February 9.
The new Easy Squeeze bottle from Hidden Valley Ranch will be available in 16-ounce and 24-ounce sizes at retailers nationwide starting in April.
This collaboration follows similar recent ventures by Hidden Valley, such as their partnership with Taco Bell for the launch of Tortilla Chip-Coated Crispy Chicken Nuggets and Hidden Valley Fire Ranch Sauce in December. The brand has also worked with other major companies like Burger King.
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